Privacy policy

Last updated: October 19, 2026

1. Introduction

Pioneer Plumbers ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your information when you visit our website (pioneerdmv.com), book or manage an appointment through a third-party AI assistant, or use our plumbing services.

2. Information we collect

Information you provide

When you book a service or contact us, we may collect:

  • Name (first and last)
  • Phone number
  • Email address
  • Service address (street address, city, zip code)
  • Description of your plumbing issue
  • Appointment preferences
  • Access notes (gate codes, apartment numbers)

Information received through AI assistants

If you ask a third-party AI assistant (such as Muse by Meta) to book, check, reschedule, or cancel an appointment with us, the assistant sends us the details needed to do that: your name, phone number, email address, service address, a description of your plumbing issue, your appointment choice, and any access notes you provide. We use your booking reference together with the phone number used to book to verify your identity before showing, changing, or canceling an appointment. We do not receive your conversations with the assistant, your account with the assistant's provider, or any payment information.

Information collected automatically

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device type (mobile, desktop, tablet)
  • Pages visited and time spent
  • Referring website
  • General geographic location (city/region level)

Cookies and tracking

We use Google Analytics to understand how visitors use our website. Google Analytics uses cookies to collect anonymous usage data. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.

3. How we use your information

We use the information we collect to:

  • Schedule and confirm plumbing appointments
  • Dispatch the appropriate technician to your location
  • Communicate with you about your service (confirmations, reminders, follow-ups)
  • Send text messages (SMS) related to your appointment, including confirmations, reminders, and technician arrival updates
  • Provide estimates and invoices
  • Improve our website and services
  • Respond to your inquiries
  • Comply with legal obligations

Text messaging (SMS)

If you provide your phone number and consent to receive text messages, we will use your number to send appointment-related SMS messages. We do not send marketing or promotional text messages. Your phone number will not be shared with third parties for their marketing purposes. You may opt out of text messages at any time by replying STOP. Message and data rates may apply. See our SMS terms for full details.

Free quote reviews

If you send us a quote from another company for a free review, we use it and the contact details you give us only to review the quote and get back to you about it. The files are checked for safety, read by an automated reviewer (Anthropic's Claude) to confirm the quote is readable and to note its prices, and emailed to our office. We don't keep the files on our website. We keep a record of the quote's prices, the job's town and ZIP code, and our review, with your name, phone number, email and street address removed, to help us price fairly in your area. We never share your quote with the company that wrote it, and we never contact them.

4. How we share your information

We do not sell your personal information. We may share your information with:

  • Our technicians — Your name, phone number, address, and service details are shared with the assigned technician so they can perform the requested work.
  • Service providers — We use third-party services to operate our business, including Google (Calendar, Maps), Cloudinary (photo storage), Resend (email notifications), Anthropic (automated review of quotes you send us), and Vercel (website hosting). These providers only access data necessary to perform their functions and are bound by their own privacy policies.
  • AI assistants you choose to use — When you manage an appointment through an AI assistant, we send that assistant the information needed to respond to your request, such as your appointment date, arrival window, technician's first name, and status.
  • Legal requirements — We may disclose your information if required by law, court order, or governmental regulation.

5. Booking through AI assistants

You can book, check, reschedule, and cancel appointments with us through supported AI assistants. When you do:

  • We act only on what you approve. The assistant shows you the appointment details, the visit fee that applies (our $49 Service Call Fee for diagnostic and repair visits, which covers the trip, an expert diagnosis, and a written quote, and is waived if you move forward with the service; estimate visits for larger replacement and installation work have no fee), and our cancellation terms before anything is booked.
  • We use your information only to provide your appointment and to operate, secure, and support our booking service. We do not sell it, use it for advertising, build profiles from it, or use it to train AI models.
  • We share it only as needed to serve you — with the assigned technician and the service providers listed in Section 4.
  • The assistant provider's own policy covers your conversation. The provider handles your conversation with the assistant under its own privacy policy, which we do not control. For Muse, see Meta's Privacy Policy.
  • Disconnecting and deletion. You can disconnect Pioneer Plumbers from your assistant at any time in its settings. To have us delete booking information received through an assistant, contact us using Section 11.

6. Data security

We take reasonable measures to protect your personal information, including encrypted data transmission (HTTPS), secure server infrastructure, and access controls. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security. Connections from AI assistants must be authenticated and are encrypted in transit.

7. Data retention

We retain your personal information for as long as necessary to provide our services, maintain our business records, and comply with legal obligations. Booking and service records are retained for warranty and business purposes. You may request deletion of your personal information by contacting us (see Section 11). Appointments booked through an AI assistant are retained on the same basis as any other booking.

8. Your rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications

To exercise any of these rights, contact us using the information in Section 11. We will respond to your request within 30 days.

9. Children's privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

10. Changes to this policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

11. Contact us

If you have questions about this Privacy Policy or wish to exercise your data rights, contact us:

  • Phone: (703) 508-3088
  • Email: hello@pioneerdmv.com
  • Address: 9511 Baccarat Drive, Fairfax, VA 22032